Cultural Anthropology A Microcosm For The World We Live

Anthropology is a science that fascinates me, and is what inspired me to take the Introduction to Cultural Anthropology course at UMKC. It is one of the most expansive fields in terms of what it covers, and is constantly uncovering new information that is applicable to peoples globally. It does come with a very challenging task however, and that is possessing the power to change mindsets, beliefs, stereotypes, politics, economies and societal norms. Seth Holmes’s book is a microcosm for the world we live in. Fresh Fruit, Broken Bodies exposes the crude reality of produce farm work in America and brings to light issues that can be expanded beyond the cases of these migrant workers, to migrant and foreign workers all over the world. This essay will relate Holmes’s novel with the course material I have reviewed over the semester. In it, I will present the examples of race and ethnic biases and stereotyping, the effects of migrant work on politics and political views, and h ow the American economy exploits and profits from this system with unwillingness to modify. Perhaps the biggest issue that hinders our understanding of migrant work is racial and ethnic biases. The ‘American Dream’ that we know today was built by the labor of slaves and immigrants. Americans like to think that our ancestors created this great country justly and without suffering, but one could argue that America has not advanced much past the days of its founding. At times we are all guilty of assuming thatShow MoreRelatedClara Han And Joao Biehl1415 Words   |  6 Pagesgreat value in the specific. Each individual is a microcosm into the world of the general. Clara Han and Joao Biehl have both validated this ideology (that the micro can give us perspective into the macro) with their studies of individual families and institutions within a society, and by doing so have shed light onto the structure of the appropriate culture and/or society. Clara Han conducted work in Chile by observing Sra. Flora and her family, who live in an impoverished neighborhood, for eight yearsRead MoreCybersex10501 Words   |  43 Pagescam, respectively). Cybersex is commonly performed in Internet chat rooms (such as IRC, talkers or web chats) and on instant messaging systems. It can also be performed using webcams, voice chat systems like Skype, or online games and/or virtual worlds like Second Life. The exact definition of cybersex—specifically, whether real-life masturbation must be taking place for the online sex act to count as cybersex—is up for debate. It is also fairly frequent in online role-playing games, such as MUDs

Bilingualism Has On The Mind Essay - 1810 Words

From a young age I could remember my grandmother scolding my mother for not teaching me to speak Spanish fluently. I always questioned the importance of being bilingual, like how would this every help me in a world where English is becoming the native tongue. Before I stumbled across the research done on bilingualism I had very little to none background knowledge on bilingualism. I thought the only outcome of being bilingual or multilingual is you get to socialize with other people from other backgrounds and maybe have more opportunities to a more variety of jobs. Needs less to say I greatly underestimated the importance bilingualism has on the mind, in school and in life itself. After reading tremendous amount of research, I have a better insight, on how bilingualism can change one’s life and more importantly the change it has on the structure of the mind. I have discovered how the mind of someone who is bilingual works, also the impacts bilingualism has on the mind and most importantly how bilingualism can essentially pave a way to success in education and learning. It has been well documented that when someone who is bilingual, speaks, hears or sees a word, - the use of one language - the other language is â€Å"active at the same time† (Marian and Shook, Cerebrum, 2012). This is called co-activation; this is when bilinguals use one language, the other is also in use. For example, when a person starts to hear a word such as â€Å"can† it â€Å"will likely activate words like â€Å"candy†Show MoreRelatedBilingual Education And Bilingualism1102 Words   |  5 PagesBilingual Education and Bilingualism The United States of America is host to a large population of immigrants from all over the globe. For this reason, bilingual education has been a topic of discussion for decades, as children who have migrated with their families need an adequate education that will allow them to succeed. In order to provide English language learners (ELLs) with the best educational experience, it is important to recognize that bilingual education and bilingualism can support academicRead MoreBilingualism Does Improve Brain Functioning919 Words   |  4 Pagescan deviate from the main language spoken, bilingualism does improve brain functioning, because your brain has to work harder to understand two languages simultaneously. This keeps the mind fresh, it requires the ability to switch from one language to another without losing detail of what topic is being spoken about, and it forces the brain to resolve internal conflict, which in turn works out the brain and strengthens its cognitive muscles. Bilingualism would definitely fall within the behaviorRead MoreBilingualism As A Negative Attribute935 Words   |  4 PagesBilingualism was once seen as a negative attribute. Experts such as doctors, psychologists, teachers, and more were firm believers in that bilingualism was capable of causing more bad than good in the minds of multicultural people, and especially children (Arsenian 1945). It was once believed that having knowledge of two distinct languages in one brain could lead to â€Å"mental confusion, inadequate mastery of either language, and cultural up rootedness† (Arsenian 1945: 69-70). According to the articleRead MoreBilingualism in the Classroom1062 Words   |  5 Pagesquasi-proverb translates to language as well: a language that is learned and used regularly from a young age is probably better ingrained into the mind of its user than one learned late and used sporadically. It has been made evident through research by Bialystok, Craik, and Luk that there ar e immense neurological advantages that come from bilingualism. Also, as stated by Martha Nussbaum, proficiency in more than one language offers fresh cultural perspectives, which may be important to the progressRead MoreWhy Immigrants Have A Higher Incidence Of Schizophrenia933 Words   |  4 Pagesimmigrants would have a higher incidence of psychopathology like schizophrenia, developmental disorders in children, post-traumatic stress disorder (PTSD), depression and anxiety (Whitley 1073). Many of these issues compound after migration has taken place to manifest what has been called social defeat. According to Whitley, social defeat is an umbrella term that refers to various sociocultural (and economic) acute events and chronic processes often experienced by immigrants (1074). This umbrella termRead MoreBilingualism : A Mental Advantage1597 Words   |  7 PagesBilingualism: A Mental Advantage Bilinguals are often praised by employers for their multi-language skills. With the push for children and adults to become bilingual there is an increase of teaching all around the world. While many are raised bilingual there are still some places that lack in the teachings. The advocators for bilingualism show that the teaching is truly worth it because of all of the benefits in becoming bilingual. While it is clear that there are benefits in regards to communicationRead MoreShould Americans Be Required For Learn Spanish As A Second Language?1208 Words   |  5 Pagesdocuments written in English, however English is not our official language nor has it ever been. America is a â€Å"melting pot† in which English is the most prominent language, followed closely by Spanish. Requiring Americans to learn Spanish is a great controversy; I strongly believe that it should be a requirement, because it improves academic achievements, career success, and cultural and social understand ing. The controversy has great counter arguments such as the double standard Americans are held toRead MoreBilingualism And Bilingualism1307 Words   |  6 Pagesthe United States, where English is pre-dominantly used as a single language, a large number of people using non-English languages at home have increased by 140% since 1980. Thus, bilingualism is an extensive cultural, linguistic, and cognitive phenomenon that is extensively carried out in modern society. Bilingualism bridges the understanding of the world around us, communicating with others, promoting the sharing of cultural phenomena. Many bilingual speakers employ more than two language repertoireRead MoreCafs Irp975 Words   |  4 PagesIntroduction Research question: ‘What role does bilingualism play in educational development? Hypothesis: In my opinion bilingualism plays a major role in the educational development of children. This is because research has shown that children who are fluent in their home language are more successful in learning a second language. Furthermore, being bilingual offers greater sensitivity to language, more flexibility in thinking and better ear for listening. It also improves a child’s understandingRead MoreBilingualism Paper772 Words   |  4 PagesBilingualism Paper ENG/380 10-8-10 Simultaneous bilingualism describes a situation in which a child learns more than one language from birth, meaning they are spoken to in both languages on a regular basis. If this occurs throughout the final stages of language development, the child will be able to fluently speak and understand both languages; both languages are considered the child’s first speaking language. On the other hand, sequential bilingualism occurs when a second language is not learned

Marketing Strategies Of Solar Smart Watch †MyAssignmenthelp.com

Question: Discuss about the Marketing Strategies Of Solar Smart Watch. Answer: Backgroundto sustainable offering The concept of solar smart watch was introduced due to the excessive usage of non-renewable sources of energy and the need to save energy for future consumption. This is also being done to reduce the gap between the usage of renewable energy source and nonrenewable energy sources. With complete research and understanding of idea and concept the team was able to form a complete business idea of introducing a new product (Tasaka and Iwasaki 2016). Environmental analysis While doing the environmental analysis it is necessary to know the current condition of the non-renewable sources of energy in the world. However, the managers should be aware of factors that causes a depletion in the non-renewable sources of energy and put forward certain economic factors that will help them to gain financial stability. For this reason the business can come up with the new solar enable smart watch (Hamatani et al. 2017). Market and customer analysis The main target market for the solar smart watch that the business wants to launch keeping in mind the depleting amount of non-renewable resources will be the high income and tech savvy customers. There are customers that love to buy and own technologically advanced things. These types of customers will be targeted by the customers. The solar power enabled smart watch will not only offer the tech savvy customers to have a new experience with different type of watch, it will also improve the environmental condition and check the depletion of non-renewable energy resources. The customers will get the opportunity to try something new, educate their family about the necessities of saving energy that will not hurt the environment further (Komninos and Dunlop 2014). Solar enabled smart watch will enter the market with the aim to improve the condition of energy used by the customers and educate them about the usage and benefits of solar energy. This will be done by the business with the help of market segmentation. Market segmentation is one of the best way company can enter in the market and be successful. This is because it becomes easy for the company to penetrate into the market after dividing it into different sections. This allow them to set their goals and othermarketing variables according to its different target markets. The solar smart watch introduction will primarily focus on the behavioral aspect of the market. In the behavioral aspect it focuses to capture almost 80 percent of eh total revenue from only 20 percent of sale (Pipada and Xu 2016). For this purpose the company will target the niche customer market that loves to accept the advanced technology at any possible prices. The next segmentation that the company aims at is the ge ographic segmentation in which it will focus at the geographic areas having maximum number of niche customers having the mentality of buying technological advanced products. It will also look for areas having the least non-renewable resources available and will readily accept products that is a substitute of those resources (Baran and Iftene 2015.). Objectives The goals that solar smart watch will achieve to target in will include fianancial,marketing and sustainability objectives. They include both the short term and the long term goals. The objective has been designed in such a way so that it becomes easier for the company to achieve the realistic and time bound ideas (Zhou et al. 2014). The financial objectives of the company are- Achieve gross profit of 65% and net profit of 45% Generate sales of $20000 The marketing objectives of the company are: Attract new customers Provide customer satisfaction Available to the customers at an affordable cost. The social and the sustainability objectives of Solar Smart Watch are: Eco-friendly product to be preferred by the customers. Create awareness among the people and encourage people to use these watch rather than battery or digital watch Target market Target market is that group of consumers at which the company aims its product and services. The main target group of solar smart watch is the tech savvy people. People who are an ardent watch collector or wearer will prefer to buy solar smart watch. The target group is the customers of the age group of 18-45 years who prefer to use their smart phone without carrying them. They can use it through their smart watch which will be in operation with solar energy. The watch will not have any battery. China is the main target market of the company. If any company sets up in China, it can produce its product at a cheaper cost due to low cost of labor and low cost of raw materials. The neighboring countries of China are also the target market of the company. Marketing strategies: Positioning and Product offered As solar smart watch is a new concept which is widely accepted by the people. The companies that have developed or are trying to develop the product has to position its product in the market in such a way so that people will prefer to purchase the watch. The consumers will prefer to use these watch because of its wireless charging method. Moreover, it will also use GPS technology and thus it will be easier to track different location or serve the needs of the customers. It will be also eco friendly and consumers can also exchange their watch after using it for longer period of time. The smart watch will also have alarm monitor and can also be connected easily to the smart phones. The product will be available in varied ranges for customers of all age group. The kids and the youth who prefer fashion and are tech savvy will prefer to purchase the watch because of its benefits at an affordable cost. Price The price of solar watch varies according to the product range and benefits. Some watches will be user friendly and will be available at an affordable cost. On the other hand there are some premium and high quality brands which are costlier and will be preferred by high income groups. The functions of these watches will also vary depending on the price range. Place Solar watch will be preferred by customers all over the world. Though this watch will run on solar energy but it will also be preferred by the people of USA and UK because of its eco friendly advantage. The watch will be preferred mostly by the people of Asian countries such as Thailand, Singapore, China, Nepal and many more (Xiao et al. 2014). Promotion The company will use various television advertisements for its promotion. Moreover, it will also use social media and e-commerce sites for its promotion. Hoardings will also be used so that people become aware of the product and they will be willing to purchase the product. Customers will get attractive discounts if they purchase the product online. The products will also be available in varied offline stores (Wile et al. 2014). Marketing implementation The marketing and advertising campaign of Smart watch will worth $10000 for the first year and it will also cover varied elements such as TV advertising, e-commerce advertising and many more. Solar smart watch will spend $1250 on TV Advertisement. Advertisement will be broadcasted especially on sports channel which is viewed by people of all age group. The advertisement commercial will run for 15 seconds in various channels other than sports channel. The company will also spend a huge amount on billboard advertisements. Moreover, investments will also be made on development of e-commerce websites. Social media advertising is also used by the company so that the customers can post their query and know more about the product. Paid advertisements will be also be used by the company on facebook pages. Moreover, if a customer will also get 30% discount on the fourth watch if he/she purchases 3 watches at a time (Chen et al. 2104). Budget The budget of solar smart watch is given below for the first year of operation. The revenues and cost will be based on the demand of the customers and the cost incurred on manufacturing and marketing. The profit generated will exceed the targeted profit if the company can sell the product of $34000 in the first year of operation. Discounts will be given to the premium customers who purchases high quality watches. Revenue $240000 Total income $450000 Gross Profit $25000 Expenses Advertising fees $10000 Other costs $4500 Total expenses $14500 Net Profit $87500 Evaluation and Control There are different people who are engaged in the company for monitoring the financial, marketing and sustainable objectives. The company needs to check that it meets all its financial requirements by tracking the weekly and the monthly sales and expenses of the company. This will help to keep a check on the revenue and cost incurred by the company. There is special team who is responsible for keeping a check on the marketing objectives. It includes keeping a track of the customers, sendi8ng premium customers attractive discounts and offers and thus attracting new customers. Moreover, efforts must also be made by the company to keep a check that it maintains sustainability and eco-friendliness. The objectives of the company will be achieved if all the requirements are met (Gordon et al. 2016). References Baran, A.B. and Iftene, A., 2015. Disruptive Technologies-UV Protect-Smart Watch Application. InRoCHI(pp. 87-90). Chen, X.A., Grossman, T., Wigdor, D.J. and Fitzmaurice, G., 2014, April. Duet: exploring joint interactions on a smart phone and a smart watch. InProceedings of the SIGCHI Conference on Human Factors in Computing Systems(pp. 159-168). ACM. Gordon, M., Ouyang, T. and Zhai, S., 2016, May. WatchWriter: Tap and gesture typing on a smartwatch miniature keyboard with statistical decoding. InProceedings of the 2016 CHI Conference on Human Factors in Computing Systems(pp. 3817-3821). ACM Hamatani, T., Uchiyama, A. and Higashino, T., 2017, March. HeatWatch: Preventing heatstroke using a smart watch. InPervasive Computing and Communications Workshops (PerCom Workshops), 2017 IEEE International Conference on(pp. 661-666). IEEE. Komninos, A. and Dunlop, M., 2014. Text input on a smart watch.IEEE Pervasive Computing,13(4), pp.50-58. Pipada, A.D.K.L.R. and Xu, S., 2016. The Effect of Data Security Perception on Wearable Device Acceptance: A Technology Acceptance Model. Tasaka, Y. and Iwasaki, H., 2016, October. Curved dual band film antenna of smart watch for cellular communications. InAntennas and Propagation (ISAP), 2016 International Symposium on(pp. 980-981). IEEE. Wile, D.J., Ranawaya, R. and Kiss, Z.H., 2014. Smart watch accelerometry for analysis and diagnosis of tremor.Journal of neuroscience methods,230, pp.1-4. Xiao, R., Laput, G. and Harrison, C., 2014, April. Expanding the input expressivity of smartwatches with mechanical pan, twist, tilt and click. InProceedings of the SIGCHI Conference on Human Factors in Computing Systems(pp. 193-196). ACM. Zhou, T., Zhang, C., Han, C.B., Fan, F.R., Tang, W. and Wang, Z.L., 2014. Woven structured triboelectric nanogenerator for wearable devices.ACS applied materials interfaces,6(16), pp.14695-14701.

Texas Instruments Case Study Essay Example

Texas Instruments Case Study Essay Texas Instruments Facts: * The company was founded in 1930 as Geophysical Service Inc. * GSI used seisms signal processing technology to search for oil. * GSI was sold to four of its mangers eleven years after its formation. * Texas Instruments Incorporated is headquartered in Dallas, Texas. * The company has manufacturing, design and sales operations in more than 25 countries. * It has three separate business segments: (1) Semiconductor 85%. (2) Sensors amp; Controls 10%. (3) Educational amp; Productivity Solutions 5%. The Semiconductor segment accounts for the highest growth rate than its other two business segments. * It was the third-largest semiconductor company in 2004 in terms of revenue. * TI employs approximately 35,200 people worldwide, with about 16,100 in the United States. * Ti is ranked 83rd on the Fortune list of 100 Best Companies to work for in 2006. Problems: * Weak marketing campaigns in a very competitive industry. * The company depends on few customers for their revenues and its wasting opportunities. Sales are dropping due to low demand on computer ships. * Poor innovation in a highly competitive industry where it has to be more than good. * Poor research and development in an industry that has to be up to date. Solutions: * A strong marketing campaign that shows the companys history and their long years of experience. It could also be on how big the company got through the years and how they are the 3rd biggest company in the industry. * Aim for a wider target market and show more attention to more customers instead of focusing on one group of customers. Make contracts with laptop/PCs companies in order to sell more chips through these companies. * Invest in new technologies that could benefit the company in the long/short run. The company could also host a competition where people could compete with their new inventions which would be sponsored by the company and developed into a new technology or product. * Focus more on the Ramp;D and improve it to be one of the best in the industry. The company should put more effort in improving their Ramp;D to be able to succeed in this competitive industry. Resolution: We will write a custom essay sample on Texas Instruments Case Study specifically for you for only $16.38 $13.9/page Order now We will write a custom essay sample on Texas Instruments Case Study specifically for you FOR ONLY $16.38 $13.9/page Hire Writer We will write a custom essay sample on Texas Instruments Case Study specifically for you FOR ONLY $16.38 $13.9/page Hire Writer After implementing the solutions listed above, Texas Instruments was ranked to be the number one company in the industry. The company was able to establish a new image showing customers that it’s the best and the most trusted company in the industry. Customers are trusting the company for their long years of experience and success. The company now has contracts with most of the cellphone companies and also contracts with Dell, Toshiba and Sony. The company is supplying the computer industry companies with chips and updated technology to compete with the other big companies. Texas Instruments has a competitive advantage over their competitors with the new technologies that are only offered through them. Texas Instruments has one of the most effective and helpful Ramp;D in the industry, they are updating their products and keeping them up to date. The company won several awards on their new inventions that helped improve technology all around the world. The company also expanded into more countries making it the biggest and the most trusted company in the industry. They are now in more countries and also helping those countries improve in their every day life. They are now aiding poor countries that needs help and support making through their everyday life. The company was also able to give out scholarships to big universities in order to have them help the company after they graduate. They started sending people to different universities around the world in order to gain more/new knowledge that could help improving the company from being good to being better.